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博客來,博客來網路書店:博客來書籍館;HOSPITALITY FINANCIAL MANAGEMENT

產品網址

http://www.books.com.tw/exep/assp.php/vip--af000027898/exep/prod/booksfile.php?item=0010381775

博客來網路書店網站網址

http://www.books.com.tw/exep/assp.php/vip--af000027898

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作者：CHATFIELD 出版社：全華圖書 出版日期：2004年09月13日 語言：英文 ISBN：0130482870 裝訂：精裝

內容簡介

博客來書籍館;HOSPITALITY FINANCIAL MANAGEMENT

top 　　This up-to-date introduction to finance, written for hospitality students, explains and demonstrates the importance of financial management within the hospitality organization. This clear and concise text provides many examples and is primarily based on practical applications and less on theoretical foundationsCONTENTS:1. Introduction2. Financial Markets and Financial Instruments. 3. Review of Financial Statements and Selected Ratios. 4. The Relationship Between Risk and Return. 5. Time Value of Money. 6. Fixed Income Securities: Bonds & Preferred Stock. 7. Common Stock. 8. Cost of Capital. 9. Introduction to Capital Budgeting and Cash Flow Estimation. 10. Capital Budgeting Decision Methods. 11. An Introduction to Hotel Valuation. 12. Capital Structure.

產品網址

http://www.books.com.tw/exep/assp.php/vip--af000027898/exep/prod/booksfile.php?item=0010381775